Fortnight of entrepreneurship development to help local artisans

In a movement to help local handicrafts, under the aegis of the Amrit Mahotsav of Azadi, an “Entrepreneurship Development Fortnight” is organized in all districts from July 1 to July 15 with the aim to promote rural entrepreneurship. The program organized by the Ministry of Rural Development was inaugurated by the Secretary of the Ministry of Rural Development, NN Sinha, through the online mode.

With the aim of developing women associated with Sakhi Mandal into successful entrepreneurs, district and block level programs are being organized by Jharkhand State Livelihood Promotion Society, Department of Rural Development from 1st to 15th July in Jharkhand. Under the Aajeevika mission, an initiative is being taken to connect rural women to entrepreneurship, while accelerating the implementation of various non-farm livelihood activities, so that the rural economy can be strengthened.

Sinha assigned the Aajeevika mission agents to ensure the branding, marketing and quality control of all products produced by rural women. He said that to achieve the goal of poverty reduction, it is necessary to train rural women and connect them to business. There is also a need to train women in exploring opportunities in agriculture and the management and treatment of plastic, medical waste, etc.

The secretary also ordered to connect rural women’s products to the wider market through e-commerce. Under the Startup Village Entrepreneurship Program (SVEP) and the Rural Self-Employment Training Institute (RSETI), financial assistance and training are also provided to women to become successful entrepreneurs.

Ministry of Food Processing Industries Secretary Anita Praveen who was present in the program said that now rural women are also trying their hand in industries like the Micro Food Processing Center which is commendable.

Officials from the Ministry of Rural Development, Aajeevika Mission officers from across the country and women from Sakhi Mandal were present in the program.

Comments are closed.